INDICADOR DE DESEMPENHO LOGÍSTICO: um composto para definições estratégicas de uma empresa revendedora de GLP em Goiânia, Goiás.

Abstract

The market for liquefied petroleum gas (LPG), also known as cooking gas, has broad significance for society. This paper contributes to the knowledge of this market from a case study whose objective was to evaluate the logistics performance in a particular customer group, i. e., business consumers of a LPG dealer in the city of Goiânia-GO. External logistics indicators developed by Conceição and Quintão (2004) were employed as a basis for the study. The methodological approach was taken from literature on strategic and logistical performance, quantitative research and analysis of results. At the end, the conclusion was that all external indicators of Conceição and Quintão (2004) may provide data for strategic definitions in the LPG segment for this customer group, among which is worth highlighting the on-time delivery indicator. This work offers the possibility for future research in various segments and links of the LPG chain, from the refinery to the final consumer, and may supply new indicators and variables.